Websites & UI/UX
I design clean, user-focused digital experiences that blend aesthetics with intuitive interaction.
Here are 5 highlights from my work, more projects can be shared if needed.
Dynamic Beauty
Overview
Dynamic Beauty is a wellness and skincare brand focused on empowering individuals to look and feel their best. They needed a clean, vibrant digital platform that would speak to both new customers and potential brand partners.
Scope of Work
I designed a fully responsive website with a user experience tailored to guide visitors through two distinct pathways, wellness and skincare. The design emphasizes simplicity, emotional connection, and conversion.
Solution
Soft color tones, modern typography, and product-driven visuals help communicate the brand’s personality while maintaining a clear structure for navigation. The interface is optimized for clarity, ease-of-use, and mobile responsiveness, perfect for the brand’s fast-growing audience.
Fit 2 Go Toronto
Overview
Fit 2 Go Toronto is a high-energy fitness studio with a mission to make weight loss and personal training fun and accessible. The site needed to reflect that energy while also being informative and easy to book from.
Scope of Work
I created a bold, responsive website that mirrors the brand’s motivation-driven culture. Emphasis was placed on immediate CTAs, membership options, and mobile-first design.
Solution
The visual design uses a strong red and black palette to evoke intensity and action. The UI is centered around clear calls to action, like “Book a Free Session”, and fast access to service and pricing information.
Sign Network
Overview
Sign Network Architectural Products Inc. is one of Canada’s premier signage firms, serving high-rise, commercial, and industrial sectors. The goal was to modernize their digital presence and streamline internal tools.
Scope of Work
I designed the public-facing website with a sleek, minimal layout that showcases their large-scale signage work while also building trust with commercial clients. Additionally, I helped develop internal employee and installer portals.
Solution
Strong visuals, clean lines, and a highly structured layout help frame Sign Network’s expertise. The site balances form and function, with dedicated areas for project highlights, services, and quick navigation for both new and returning clients.
Builders Solution Group
Overview
Builder Solutions Group offers consulting and operational support services for the residential construction industry. They needed a digital presence that reflected their depth of industry experience and their focus on builder partnerships.
Scope of Work
I designed a clean, responsive site with messaging focused on value delivery, expertise, and clarity. The user experience was built around easy content scanning for time-strapped professionals.
Solution
The layout prioritizes direct communication and service overview sections. Professional aerial imagery, a soft blue palette, and crisp typography lend credibility and create an inviting feel for B2B engagement.
Chronic Canada
Overview
Chronic Canada is a cannabis retail and delivery brand with a laid-back, community-centered vibe. They needed a modern website to support both local discovery and e-commerce transactions.
Scope of Work
I designed a responsive site that integrates product browsing, streetwear merchandise, delivery options, and educational content, all while maintaining compliance with local regulations.
Solution
The UI pairs a dark, moody theme with vibrant green highlights to evoke a contemporary cannabis culture. The navigation is intuitive, mobile-optimized, and built to drive traffic to the "Shop Now" call-to-action.
